by david allan van nostrand | Jul 30, 2018 | Items in the News
Priceonomics writes stories about data provided by their customers. They say they are obsessed with creating and spreading quality, data-driven information. Their latest release is titled Which Car Brands Have the Most Loyal Owners? When we took a closer look,...
by david allan van nostrand | Jul 23, 2018 | Big Data, Items in the News, Unintended Consequences
Since the earliest days of television, Nielsen has ruled the TV audience-measuring roost. Using a combination of set meters, code readers, and personal diaries, they have collected Americans’ viewing habits and sold the data to networks and advertisers. But they’re in...
by david allan van nostrand | Jul 16, 2018 | Human Behavior, Using Information
Warren Buffett spends 80% of his day reading, Mark Cuban reads three hours a day, and Bill Gates reads a book a week. Most successful people agree that reading books is important because it is a difficult mental task that requires focus and guides deeper...
by david allan van nostrand | Jul 9, 2018 | Items in the News, Research
In an interview with the Wall Street Journal’s John Stoll, Ford’s president of global markets, says he is going to turn the advertising world on its head. Ford will laser-target us with very specific ads online, using algorithms that mine social media and online...
by david allan van nostrand | Jul 2, 2018 | Artificial Intelligence, Items in the News
Most of us have read about the Virginia restaurant that refused to serve a White House staffer and within 24 hours found ten thousand negative reviews had been posted on Yelp. Yelp’s reaction was to say the restaurant’s rating had been affected by reactions to news...