by david allan van nostrand | Aug 31, 2020 | How to tell good research from bad, Misinformation traps, Using Information
Ron Sellers at Grey Matter Research wrote me recently, saying “The attached report is probably the most important thing I’ve done in the insights industry.” Teaming up with Harmon Research, Grey conducted an online survey and wrote a report called Still More Dirty...
by david allan van nostrand | Aug 24, 2020 | Organizational Behavior, Unintended Consequences
Most of us know brainstorming is the technique of stimulating creative thinking by unrestrained and spontaneous participation in group discussion. That’s what advertising executive Alex Osborn of Batten, Barton, Durstine & Osborn had in mind when he coined the...
by david allan van nostrand | Aug 17, 2020 | Customer Satisfaction, Organizational Behavior, Using Information
The average American generates between four and five pounds of waste each day, which adds up to more than 33 tons in a lifetime. Only one-third of it is recycled. Concerned about these numbers, a municipal government commissioned us to study household recycling. The...
by david allan van nostrand | Aug 10, 2020 | How to tell good research from bad, Items in the News, Surveys
When people do the same sort of thing while away from work as they do while at work, they are said to have taken a busman’s holiday. In London in the 1800s, horse-drawn “carriages for everyone” were called omni-buses. The driver and the conductor were called busmen....
by david allan van nostrand | Aug 3, 2020 | Items in the News, Organizational Behavior, Surveys, Using Information
Peter Cappelli, professor of Management and director of the Center for Human Resources at the Wharton School of the University of Pennsylvania, wrote an article in today’s Wall Street Journal that is essential reading for everyone whose organization administers annual...
