by david allan van nostrand | Jan 13, 2020 | Gatekeepers, How to tell good research from bad, Items in the News, Research
With hundreds of thousands of employee training options to choose from, companies are struggling to figure out how to tell the worthwhile programs from those that are a waste of money. In a recent Wall Street Journal article, Home Depot’s Lesley Leiserson, who manages...
by david allan van nostrand | Dec 2, 2019 | Gatekeepers, Misinformation traps, Research
The department chairman said to be fair to all students, he would start our postgraduate statistics course from the very beginning, as if none of us had any prior knowledge at all. With my heavy quant background, I figured this course would be a breeze. Forty-five...
by david allan van nostrand | Nov 18, 2019 | Gatekeepers, Organizational Behavior, Research
Here’s my behind-the-scenes look at what happens to your organization’s research when gatekeepers pass your instructions down the information ladder and later, when they pass your results back up. Sure it’s funny – except it’s not. Every...
by david allan van nostrand | Sep 23, 2019 | Misinformation traps, Research
At least that’s what bought-and-paid-for scientists say. The Not-(Directly)-for-Profit International Life Sciences Institute was created forty years ago by Coke, Pepsi, General Mills, and others, all companies with less interest in Life Sciences than in...
by david allan van nostrand | Jul 1, 2019 | Items in the News, Research, Unintended Consequences, Using Information
The most common ad testing research waits until the very last moment to do the fastest and cheapest research possible. Paid study subjects are shown an ad that has been slickly produced and is ready to go. The only purpose of this research is to make sure the...
by david allan van nostrand | Jun 24, 2019 | Items in the News, Research, Surveys, Voodoo Statistics
Readers have asked me to demonstrate how I go about reading a study. We don’t use privately-funded studies as examples, so I’ve been waiting for something interesting to show up in the public domain where we all have free access to the information. A little...
