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A 534-Word History of Tech

A 534-Word History of Tech

Thirty years ago, the first Motorola Brick cellphones weighed two pounds, were as big as your shoe, and cost $4,000. The first ones were owned by four different groups of Leading Edge Adopters: status seekers, business people who spent a lot of time out of the office,...

Status Seekers

Status Seekers

A hundred years ago, a new comic strip was published in the New York Globe. Called Keep Up With The Joneses, it featured the adventures of a family vainly trying to keep up with their well-to-do neighbors. Mr and Mrs McGinis and their daughter were social climbers,...

Herd Behavior

Herd Behavior

As much as we humans like to think of ourselves as sophisticated, there are many things we do at animal level. One of these is herd behavior, our tendency to blindly follow the lead of others and go with the group. And while this is often a choice, as when we follow...